Terrasse Boréale 

Celsius Services: The shop / Studio - Graphic Design / Brand Activation

Context

Boréale was looking for a property-to-property activation structure to enhance its visibility and consumer experience alongside its major sponsorships. 

Concept

Boréale Outdoor Terrace is in tune with its DNA and brand territory. 

Deliverables

Concept, graphic design, in-house fabrication of the structure, as well as the bar, counters, and ambiance elements by our cabinetmakers. The Celsius team was also entrusted with the logistical coordination and on-site delivery of this sturdy, modular outdoor terrace measuring 10' x 20' or 20' x 20', depending on the parameters and event sites. The Terrasse Boréale saw the light of day in December 2023 at Tremblant, in conjunction with the Audi FIS Ski World Cup and the 24-hour Tremblant.